07/ 12 2017

5 Reasons Why Your B2B Tech Company Should Embrace Content Marketing

More and more people are shutting out traditional marketing, such as advertising and cold calling. These methods are disruptive and aren't tailored to the individual's buyer journey.

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14/ 02 2017

6 Benefits of Social Media Marketing for B2B Technology Companies

In the UK alone, 55% of B2B buyers say they search for product or vendor information on social media prior to purchasing (Meltwater). With that in mind, social media marketing has become an increasingly essential aspect of any company’s B2B...

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23/ 01 2017

21 Inbound Marketing Terms You Should Know


Whether you are new to inbound marketing or a seasoned advocate, new terms and phrases are always popping up as technology develops. This being the case, we thought it beneficial to bring together and define 21 of the most inbound common...

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